… During the band's 30 year run, the Grateful Dead sparked the creation of an unparalleled sub-culture of loyally devoted enthusiasts. More than just another band, the Grateful Dead became a way of life for thousands of self-proclaimed Deadheads. For decades, Grateful Dead shows served as a community-building institution where followers revelled with friends both old and new. When Jerry Garcia died in 1995, these fans were left with a void. In 1996, Ken Hays, a local businessman and Grateful D …